As more and more people are choosing to exclusively do their shopping online, it’s pretty easy to see why so many people are opting for online businesses, and when it comes to selling online eBay and Amazon are the two leading marketplaces that will give you the best chances at making the most profit. Of course, there are differences between them which makes the choice slightly more complicated so in this article we will give a short comparison between the two to help you figure out which one you should use when you want to sell electronics online.
Branding and marketing
Something that both of this marketplace have in common is that they both restrict their sellers from reaching out to anyone to buyers and they prevent them from marketing to them directly. However, recently eBay has made some changes that have pretty much eliminated any ability for the sellers to use eBay as a lead generating tool for any businesses off the platform. On the other hand, Amazon allows you to use a new tool that has to do with private labeling which means that you can create a product and put your own private label on it and this way you will always own the buy box on Amazon. Another thing that you can do if you choose to use this tool is registered your brand with Amazon so that they can protect you as a brand.
The difference when it comes to the payment methods that you can use when you sell electronics online is that on Amazon you can only do it through Amazon Payments, while on eBay you can use PayPal as well as credit cards if you have your own merchant account. The good thing about using Amazon Payments is that you don’t have to send any invoices or track any unpaid items and because Amazon has an overview of the transaction, if they can’t detect a payment you simply don’t have a sale and you don’t have to ship items unnecessarily while the item remains listed. On the other hand, using PayPal means that you will get your money a lot faster, but you will have to track everything else yourself, you with this category we say it’s up to your preference to decide which is better.
Depending on what kind of electronics you are selling, both of these marketplaces can offer you something different. When selling on Amazon people tend to be willing to spend more money and don’t really have a bargaining mentality so it is definitely a great place for selling electronic devices that are new. On the other hand, eBay is the complete opposite. People go to eBay in order to get the lowest price possible via the auctioning system, so selling new items there could end up losing you money, but you may end up getting more than you thought for your old electronics. On this one, from a seller standpoint, Amazon will make you more money, but it does also kind of depend on the state that the items are in.
These two marketplaces seem pretty similar, but they are actually quite different in terms of what you can expect from whole selling experience. We mentioned this a few times, but when you sell electronics online, the choice between eBay and Amazon will really come down to the types of devices that you are selling. At the end of the day, if you can’t make up your mind, remember that you can always find third-party services that will allow you to list on both marketplaces, and if that’s something that you want to do, then this is another option you should definitely consider.